Catherine Wee

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mSafra App

The new SAFRA Mobile App is a revamp of the existing mSAFRA app with a refreshed look and enhanced navigation, providing a better user experience and greater convenience to our members.

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Team

I collaborated with UI/UX designers (Asilah, Izi) and Chief Experience Officer (Natalie)[/ts_text_block][/vc_column_inner][vc_column_inner width=”1/4″][ts_text_block animate_block=”yes” animation_type=”fadeIn” animation_delay=”0.1s”]

Project

Mobile App – Skubbs Company[/ts_text_block][/vc_column_inner][vc_column_inner width=”1/4″][ts_text_block animate_block=”yes” animation_type=”fadeIn” animation_delay=”0.2s”]

Timeline

2021 – 2023[/ts_text_block][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row anchor_wrap_section=”no” use_container=”yes”][vc_column][vc_single_image image=”2348″ img_size=”full” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row anchor_wrap_section=”no” use_container=”yes”][vc_column width=”1/2″][vc_single_image image=”2349″ img_size=”full” css_animation=”fadeIn”][/vc_column][vc_column width=”1/2″][vc_single_image image=”2350″ img_size=”full” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row use_container=”yes” use_predefined_class=”yes” predefined_class=”text-content-block”][vc_column width=”1/3″][vc_column_text]

Function💕

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Experience Limitless Joy

[/vc_column_text][vc_row_inner][vc_column_inner][vc_column_text css_animation=”none”]Tap into a world of benefits in Food & Entertainment, Fitness & Adventure and Family & Enrichment through our newly improved SAFRA Mobile App. With a freshly revamped interface, you can now experience an enhanced and more user-friendly navigation around the app.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row anchor_wrap_section=”no” use_container=”yes”][vc_column width=”1/2″][vc_single_image image=”2351″ img_size=”full” css_animation=”fadeIn”][/vc_column][vc_column width=”1/2″][vc_single_image image=”2352″ img_size=”full” css_animation=”fadeIn”][/vc_column][/vc_row][vc_row use_container=”yes” use_predefined_class=”yes” predefined_class=”text-content-block”][vc_column width=”1/3″][vc_column_text]

What I Have Learned💕

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Enhanced User Benefits and Continuous Improvement

[/vc_column_text][vc_row_inner][vc_column_inner][vc_column_text]Designing the SAFRA Mobile App was an iterative process that revolved around the core principles of user-centricity, seamless navigation, and personalization. Through an enhanced interface and improved features, the app now offers SAFRA members a world of benefits in Food & Entertainment, Fitness & Adventure, and Family & Enrichment. We remain committed to refining and evolving the app based on user feedback, ensuring a delightful experience for our valued members.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row]